Article Marketing And You

Article marketing is an easy and fast way to attract new visitors. It is the method by which anyone can tap into a desired, specialized target market. Classified as a viral marketing method, hundreds or even thousands of Internet users can follow the references or links included in a single article, back to the desired website.

This method of marketing is very cost effective in that it can be totally free. It does not cost you anything to write your own article. After writing the article, submitting the article to free article directories cost nothing as well. Investing just a little time writing and submitting an article which could result in an unlimited amount of visitors to your site is definitely worth it.

Besides being an easy and fast (not forgetting free) way of marketing, article marketing has numerous other benefits as well; it improves your search engine ranking. Search engines assigns website page rankings by determining the number of back-links to a website. Every article that you write, and which includes a link to your website, creates a back-link. Every article directory that you submit your article to creates another back-link. Once you have a number of articles live on the Internet, back-links from these articles will definitely increase traffic to your website. Last, but not least, you can gain credibility. You can establish yourself in your chosen niche by providing articles which are of good language, informative and interesting.

Some tips if you are new to article marketing; before submitting your article to directories, edit, edit and re-edit your work. Make sure you have corrected all grammatical errors. Ensure that the flow of the article is correct. You will only want to gain a reputation for providing quality articles, not otherwise. Check back on your articles from time to time and ensure that you have a substantial number of articles live at all times. This will ensure that you always have a certain number of back-links to your website.

Finally, having just one avenue of marketing is never enough. Get involved in business-specialized communities (e.g. Apsense.com). You are able to promote your articles there too. Post classified ads with popular sites like Ablewise.com, which provide free ad services.

Dean currently works in an IT firm, and writes short articles for leisure.